A Sharper Edge

Janet G. Revelt


  A Sharper Edge  Janet G. Revelt  A SHARPER EDGE contains job-search information that graduates should research on their own - but probably won't. Because job-search advantages begin in college, this book, written in a casual, bottom-line style, would benefit undergraduates and graduates alike.  книги, книжный магазин, интернет-магазин A SHARPER EDGE contains job-search information that graduates should research on their own - but probably won't. Because job-search advantages begin in college, this book, written in a casual, bottom-line style, would benefit undergraduates and graduates alike....


Financial Management

Geoffrey Knott


  Financial Management  Geoffrey Knott  Financial Management is the ideal course text for business and management undergraduates and MBA students taking an introductory module in Financial Management. The concise yet thorough style of the book makes it highly accessible for students coming to the subject for the first time. This thoroughly updated fourth edition contains many new and original features designed to reinforce student learning. The array of activities and questions integrated throughout each chapter encourage the student to engage with the subject. Learning objectives and summaries frame each chapter, guiding the student through the text. Complete with an answer section and suggestions for further reading.  книги, книжный магазин, интернет-магазин Financial Management is the ideal course text for business and management undergraduates and MBA students taking an introductory module in Financial Management. The concise yet thorough style of the book makes it highly accessible for students coming to the subject for the first time. This thoroughly updated fourth edition contains many new and original features designed to reinforce student learning. The array of activities and questions integrated throughout each chapter encourage the student to engage with the subject. Learning objectives and summaries frame each chapter, guiding the student through the text. Complete with an answer section and suggestions for further reading....

Total Quality Management: A pictorial guide for managers (Pictorial Guides)


  Total Quality Management: A pictorial guide for managers (Pictorial Guides)  Another new book in the popular and original series of pictorial guides - John Oakland cuts through the complex concepts and confusing jargon associated with implementing Total Quality, and Peter Morris presents the information in his inimitable pictorial style. This book will show students and managers what they need to understand about TQM in the simplest, clearest and most memorable form. Professor John Oakland is undoubtedly the British guru of quality management. Following a successful industrial career in research and production management, he has developed a pragmatic approach to introducing TQM which he and his colleagues have used successfully in literally thousands of organizations. He is founder and Executive Chairman of OAKLAND Consulting Plc. and Head of the European Centre for TQM at the University of Bradford Management Centre. Also published by Butterworth-Heinemann are John Oakland's bestselling Total Quality Management (now in its second edition) and...  книги, книжный магазин, интернет-магазин Another new book in the popular and original series of pictorial guides - John Oakland cuts through the complex concepts and confusing jargon associated with implementing Total Quality, and Peter Morris presents the information in his inimitable pictorial style. This book will show students and managers what they need to understand about TQM in the simplest, clearest and most memorable form. Professor John Oakland is undoubtedly the British guru of quality management. Following a successful industrial career in research and production management, he has developed a pragmatic approach to introducing TQM which he and his colleagues have used successfully in literally thousands of organizations. He is founder and Executive Chairman of OAKLAND Consulting Plc. and Head of the European Centre for TQM at the University of Bradford Management Centre. Also published by Butterworth-Heinemann are John Oakland's bestselling Total Quality Management (now in its second edition) and......

21 Secrets For Irrigation Contractors

Robin Tulleners


  21 Secrets For Irrigation Contractors  Robin Tulleners  As part of Weathermatic's 50th Anniversary, we have commissioned Robin Tulleners to prepare this unique business guide for the irrigation industry. This guide was written with the sole purpose of helping the irrigation contractor stay in business. The industry statistics point to an alarming 90% failure rate by the year 2000. In addition, most contracting companies build few or no assets to pass on to their heirs of the company founder. The reason for this appalling failure rate is not that contractorsare poor installers, they simply lack the training in management and sales techniques to sustain their business. It is Weathermatic's goal to partner with irrigation contractors that are interested in building and realizing a successful future.  книги, книжный магазин, интернет-магазин As part of Weathermatic's 50th Anniversary, we have commissioned Robin Tulleners to prepare this unique business guide for the irrigation industry. This guide was written with the sole purpose of helping the irrigation contractor stay in business. The industry statistics point to an alarming 90% failure rate by the year 2000. In addition, most contracting companies build few or no assets to pass on to their heirs of the company founder. The reason for this appalling failure rate is not that contractorsare poor installers, they simply lack the training in management and sales techniques to sustain their business. It is Weathermatic's goal to partner with irrigation contractors that are interested in building and realizing a successful future....

Letters That Sell

Edward W. Werz


  Letters That Sell  Edward W. Werz  "Ed Werz is one of the few people in this country who knows how to write results-oriented sales letters." -- Gerhard Gschwandtner, Publisher Personal Selling Power "I found it to be an extremely instructive, well-documented, and helpful book. It [is] an important new reference tool for professional copywriters and the busy business executive alike." -- Ray Roel, Editor Direct Marketing Magazine With these 90 easy-to-use letters, you need never agonize over sales-letter writing again. Arranged by category, these model letters cover every business situation from direct-sell to customer service and novelty letters, each accompanied by invaluable marginal notes that will enable you to tailor them to your specific goals. Edward Werz, direct-mail expert, provides a bold new approach to sales-letter writing and a format so simple to use that you'll wonder how you ever managed without Letters That Sell . Whether you are selling a product, a service, or an idea, ......


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