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Strategic Communication in Crisis Management Sally J. Ray
Communicating successfully is crucial if an organization is to survive and recover from a crisis. Focusing on the airline industry and some of the most recent headline-making disasters, Dr. Ray looks at organizational crises, the communications strategies employed by organizations when responding to crises, and the factors that influence the effectiveness for this strategic communication. Her three-stage model of crisis stages provides a comprehensive understanding of the significant factors that affect the success of communicating in crisis situations. She shows how strategic communication is best understood and developed from a broad frame of reference, and how specific communication choices must emerge from specific situations. Corporate communications specialists at all levels in the private and public sectors both, plus executives with other management responsibilities, will find Dr. Ray's book informative, useful, and fascinating reading....
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Career Comeback : Eight steps to getting back on your feet when you're fired, laid off, or yourbusiness ventures has failed--and finding more job satisfaction than ever before BRADLEY RICHARDSON
After publishing the national bestseller JobSmarts for TwentySomethings , Bradley Richardson went on to become one of America’s top career experts. Life was good. But when the bubble burst and he was forced to become a job seeker himself, Richardson discovered firsthand the emotional, social, and financial stress that comes with losing a job. In Career Comeback, Richardson shares with readers the lessons he learned in the trenches—and the powerful tools he used to get back on top. Profound and practical, Career Comeback offers a unique combination of emotional honesty, inspirational motivation, and expert job smarts to give readers a realistic action plan for taking control of their careers—and their lives. With empathy and humor, Richardson takes readers step-by-step through the challenging process of breathing life back into a languishing livelihood. Inside, readers will get indispensable, nuts-and-bolts advice on how to: ......
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Next Generation Manufacturing Methods and Techniques James A. Jordan, Frederick J. Michel
During the 1990s, an ambitious three-year research program identified the steps manufacturing companies must take to become globally competitive. The prestigious Next Generation Manufacturing (NGM) Project combined the insights and perspectives of business and academia's most astute thinkers. It featured the cumulative experience of over thirty top global manufacturing firms, the Agility Forum, the engineering and management schools of the Massachusetts Institute of Technology, and the Oak Ridge Centers for Manufacturing Technology, as well as many other highly regarded organizations. The Project resulted in a vision for the future of manufacturing and a framework for action. Next Generation Manufacturing is the first book to cover the NGM Project and its recommendations for creating and maintaining a successful manufacturing enterprise. It describes how manufacturing is continuing to evolve and the significant changes companies must make to remain competitive in the next......
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Start Your Own Car Wash (Entrepreneur Magazine's Start Up)
Entrepreneur Press. Start generating cash by the carload! Americans love their cars. They spend billions of dollars to maintain them-and this tender-loving care includes having them washed regularly. One result has been a tremendous boom in the car wash industry. With no inventory and no costly labor, a car wash can be one of the most stable and profitable small businesses you can run. But you'll need more than soap and sponges; you'll need the knowledge and experience of Entrepreneur magazine's top business experts' distilled into this handy guide. Start Your Own Car Wash walks you through the four different types of car washes and points out the advantages and disadvantages of each. This guide also provides expert advice on equipment, day-to-day operations, advertising, and getting the required permits. You also learn the basics of starting and running a business-everything from doing market research, choosing a location, and financing your business to buying equipment, finding customers and hiring......
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Leadership Development for Females Who Went to Catholic Grade School Oriel Incorporated, Dale Mann, Jeanne Dosch, Oriel Staff
Talk to anyone who went to Catholic grade school and you'll quickly learn that it had a tremendous influence on who they are and what they believe. The process of becoming a leader forces all of us to draw on our past, whether we grew up going to Catholic school or playing basketball in Indiana. The rules, values, and boundaries you learned early on in school and at home affect how you react in another similar structure, in this case, the workplace. Through a combination of humor and self-examination, this book helps you explore the impact your early experiences had and continue to have on you. The style and appeal of this book is fun, whimsical, and serious all at the same time, and the messages are squarely rooted in a leadership development process based on learning and behavioral change models....
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Strategic Communication in Crisis Management. Sally J. Ray . Книги.
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